Flexible Electronics News

NXP Identifies Top Global Trends in RFID for the Retail Market

RAIN RFID, NFC to boost shopping experiences, smarten up product handling by retailers in brick and mortar.

Author Image

By: DAVID SAVASTANO

Editor, Ink World Magazine

While the on-demand economy has led to many brick-and-mortar stores declining, omnichannel services continue to grow. Smart supply chain management with advanced tracking and monitoring capabilities enabled by RAIN (Radio frequency IdentificatioN) RFID support both, short and extended range communication, are empowering retailers to address a multitude of new use cases.   In combination with consumer-to-goods interaction through NFC (Near Field Communication) tags are increasingly adopted as k...

Continue reading this story and get 24/7 access to Ink World magazine for FREE


Already a subscriber? Sign in

Keep Up With Our Content. Subscribe To Ink World magazine Newsletters